We offer several add-on services to enhance the functionality of your home inspector website.
The following services are $75 each unless there is an *, these are invoiced at $75/hour depending on the customization and need of the client.
If you offer additional services and would like to be found for them more readily, dedicating a page to those specific pages can be helpful to the user and for your SEO (Search Engine Optimization) results.
Do you have more to say? A blog is a great way to position yourself as an expert home inspector. It is also another great way to boost your SEO.
Add an SSL Certificate to Your Site
What is an SSL Certificate and why do you need it? SSL is a security technology that places a layer of encryption between the server and the user of your website. It allows sensitive information (such as credit card numbers) to be transmitted securely. It changes your http to https and gives the green lock so that users know that your site is secure. This used to be more of an addition for ecommerce sites but it is now becoming essential for all sites and is important for SEO (Google favors secure sites).
Set-up Google Local Listing
When a user (and potential customer) does a Google search for something like: “Home Inspector Boulder” they will first see the company’s who are using paid ads, and then they will see the map with Google Local Places. This is a great (and free – other than the set-up) way of marketing your home inspection services to your local area. Having this listing also lends the opportunity for you to start gather Google Reviews for your site. This is some of the best SEO and Marketing you can do yourself as a service provider as users tend to put TRUST in to businesses (and products) with high ratings.
Google Analytics Set-up + Integration
Google Analytics is an important website tool that let’s us know how users (customers and potential customers) are interacting with your site. It tells us how many visitors you’re getting each day/week/month, how they came to your website, what their demographic is (gender, age, interests). It let’s us know what page is getting the most traffic, how long they’re staying on your site and if they’re coming back as a repeat user. This gives us valuable information for how to digitally market your website. What content is working and what isn’t working and leads us in a direction of how to change it so that you can be found by more of your perfect customers. *The fee listed for this service is a one-time fee. You can also opt for reporting by adding on to your monthly hosting plan. Contact us to inquire. This is a custom service based on the client’s needs. Read more about Google Analytics for your Home Inspection Website.
Additional SEO work
This includes integration of an SEO plugin with keyword research to narrow down what your customers are searching for to find your home inspection business. We also take a look at what your competitors are doing and see what insights we can gain from that. This is a custom add-on service and can include many different methods. A strategy session is the first step.